UX Research & Strategy
User research, site maps and journeys that turn visitors into enquiries.
Like an opal, a great website catches the light from every angle. We design and build sites that are beautiful, fast, and built to convert, with AI speeding up the research, content and testing along the way.
Web Design, End to End
From the first sketch to launch day and beyond, one studio covers the strategy, the design and the build, so nothing is lost between hand-offs.
User research, site maps and journeys that turn visitors into enquiries.
Distinctive layouts, typography and colour that make your brand unmistakable.
Pixel-perfect builds that look and work right on every phone, tablet and screen.
Reusable components and style guides that keep every new page on brand.
Purposeful animation and micro-interactions that guide the eye and delight.
Fast-loading, search-friendly pages built to rank and pass Core Web Vitals.
Everything Your Brand Needs Online
Opal designs every touchpoint your customers meet on the web, all built from one design system so your brand looks consistent everywhere.
Brand and marketing sites that tell your story.
Sites that explain the product and drive sign-ups.
Storefronts designed to browse, compare and buy.
Campaign pages built to convert one audience.
Dashboards and portals people enjoy using.
Our 5 Step Design Framework
Great websites are not guessed at. Opal follows a proven five-step framework that keeps every decision tied to your goals and your users.
We learn your business, audience and competitors through workshops, analytics and AI-assisted research, then agree the goals the site has to hit.
A clear brief, site map and success metrics before any pixel is drawn.
We map the journeys that matter and wireframe every key page, testing the structure with real users so the layout works before the styling begins.
A tested, clickable blueprint of the whole site.
We craft the look and feel, from typography, colour and imagery to motion, and assemble it into a design system and an interactive prototype you can click through.
A distinctive design, signed off before development starts.
We develop a fast, responsive, accessible site on the platform that suits you, and connect it to your CMS, CRM, analytics and forms.
A production-ready site that is easy for your team to update.
We launch with SEO, performance and accessibility checks in place, then use analytics, heatmaps and A/B tests to keep improving what converts.
A site that keeps getting better after launch day.
Why Choose Opal Web Canvas?
More than a pretty homepage: a site designed around your customers, built to perform, and ready to grow with your business.
Every layout, colour and word is chosen to move visitors towards an enquiry or a sale.
Lightweight, optimized pages that load quickly and score well on Core Web Vitals.
Built to WCAG guidelines, so every visitor can use your site on any device.
A design system and CMS your team can extend without calling a developer for every change.
Industries We Support
Opal Web Canvas designs for businesses whose website is their storefront, including Startups & SaaS, E-commerce & Retail, Healthcare, Education, Real Estate, Hospitality & Travel, Financial Services, Manufacturing, Professional Services, and Non-profits.
FAQ
Opal is the web design studio of Leonstride AI Gems. We plan, design and build websites end to end, using AI to speed up research, content and testing while our designers own every creative decision.
A focused landing page can launch in two to three weeks. A full corporate or e-commerce site usually takes six to twelve weeks, depending on the number of pages, integrations and content.
Yes. We audit your current site for design, speed, SEO and conversion, keep what works, and redesign the rest, with redirects in place so you keep your search rankings.
Every Opal site is designed mobile-first, built to accessibility guidelines, and optimized for speed and search, with clean code, structured data and Core Web Vitals checks before launch.
Yes. We build on a CMS that suits your team and hand over a design system and training, so you can add pages and edit content without a developer.
Tell us about your brand and your goals — we’ll design a website that looks right from every angle.